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چکیده
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Holographic advertising uses 3D holographic images to display products or messages, which provides a more interactive and engaging experience to the viewer compared to traditional advertising media. Due to the focus of large advertising companies on interactive advertising and the effectiveness of this type of advertising in today's world, the use of holograms can be effective for attracting more audiences and providing information as well as reducing costs caused by the time and type of traditional advertising. The experience of leading companies and organizations in this field can open the way for domestic industries and companies to use this attractive and popular industry. In this research, which has been prepared in the form of a domain review, an attempt has been made to outline the key and basic concepts of the new field of holographic advertising, and it is hoped that it will open the way for new and additional research in this field
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